Blog Your Way Out of Oblivion

Published: 04th October 2005
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I market coaches. One of the most successful ones really had

her practice take off when she started a blog. It got 42,000

hits within the first 3 months, quite a bit more than her

main websites. However, at the same time, traffic to her

websites picked up. That's because her blog has many links

to her main websites, and pitches her products and services,

along with great content she changes daily. In fact it's so

interesting, I check it out every day too.



Some blogs, it's true are personal indulgences, sometimes

for ranting and raving, emotional hemorrhaging, political

issues and so forth, but your blog is what you make of it.

I have a blog. Of course I have several main websites as

well. They're the cornerstones of my practice. They've been

up for years, and of course I've loaded them to place on the

SEOs, but what if you've got a new website and Google has

"sandboxed" it?



"What's that?" you ask. Your website will rank at first,

and then suddenly it doesn't appear. Google places it in


some kind of holding tank, maybe to check it for content, or

for legitimate links or to avoid spam sites. Maybe they

just want to see if it will be around for a while – which is

going to hard if you don't get exposure, right? For an

excellent article about "sandboxing," go here:

http://www.globalise.com.au/internet-marketing/google-sandbox.shtml

.

What can you do if this happens besides wait it out and hope

for the best? Submit to other search engines

(www.submitexpress.com is one), keep adding rich content,

get some help with your meta tags, use other promotional

means such as writing articles, and get more quality links.

Or put up another website, only call it a BLOG! I've sold

services and products from my blogs, and yes, that's plural.

Why stop with one? They're fun to do, and can be extremely

informative for other people.



Be sure they include links back to yur website(s) and to

each other, and ads for your products and services. Make


them dynamic, with entries daily, to keep people interested

returning. Be sure and enter its URL on the search engines too.



You can build a blog free at www.blogger.com . It's about as

simple to do as a thing can be on the Internet.



Research some of the blogs out there (google it), and get

going. You want to give people every chance to find you and

purchase your great products and services, don't you?



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